Manning said the cleaners have made three settlement offers to Pearson: $3,000, then $4,600, then $12,000.

But because Pearson no longer wanted to use his neighbourhood dry cleaner, he asked in his lawsuit for $15,000 — the cost of renting a car every weekend for 10 years to go to another business.

The bulk of the $65-million demand comes from Pearson’s strict interpretation of Washington consumer protection law, which imposes fines of $1,500 per violation, per day.

http://www.edmontonsun.com/News/World/2007/05/04/4153134-sun.html